Senden

A delivery app that connects the world.

ROLE: Product Design
PLATFORM: Mobile App
BUILT WITH: Adobe XD Procreate Cinema 4D Lottie

Senden is a young global company simplifying how people send and receive parcels. The commercial app serves two personas, senders and receivers, with the sender flow pushed hardest, since that is where the competition was weakest.

Senden: the sender flow, black, orange, purple — FIG. 01 · THE SENDER FLOW · BLACK, ORANGE, PURPLE

01 THE JOURNEY, END TO END

We mapped the full service before designing a screen of it: drop-off, packaging, transport, tracking, and delivery, one continuous journey. The map made the app's job obvious: keep the parcel's story visible at every step.

Senden: service flow, from drop-off to delivery — FIG. 02 · SERVICE FLOW · FROM DROP-OFF TO DELIVERY

02 HANDS-ON WIREFRAMES

The wireframes were drawn by hand on an iPad in Procreate, white outlines on black to match the branding, fast to make and fast to share with the client. The calendar leads the parcel-finding flow: when a package arrives matters more than what is inside it.

03 THE INTERFACE

Black as the neutral, orange and purple as the primaries, a bright and bold combination. The 3D package renders were built in Cinema 4D and the motion moments shipped as Lottie, so the app feels alive without weighing it down.

Senden: the system, every screen, one language — FIG. 03 · THE SYSTEM · EVERY SCREEN, ONE LANGUAGE