Before I introduce you to a few type designers, I’ll answer the question that every person in the type world is asked—“What’s your favorite font?” If you are a designer of any sort, you’ve probably been asked this question more than once. I know there are plenty of people that can easily name their favorite typeface (usually Helvetica) but I’m not one of them. I’m a believer that if you have a favorite font, you’re probably using it inappropriately or way too often.